Google Analytics Campaign
Campaigns in CM Short URL is where you manage and create sets of
utm_term of Google Analytics campagins.
From the left menu, you navigate to
CM Short URL ->
New button on the toolbar to create a new campaign.
A campaign must have a title, this title is only for internal use, it is not added to original or shortened URLs.
Google Analytics parameters
utm_term are optional, if they are provided they are appended to original URL before shortening.